Thursday, May 21, 2009

I Need Social Email

I’m not interested in Friendfeed or any other social network aggregator. Although many of them are doing amazing things with the “now” web, I don’t really need to know everything about everyone I follow. I just want to consume the pieces as I see fit.

We all have a powerful version of Friendfeed. It’s called email. Every social network gives you the option to receive an email each time something important happens. I get all of my direct messages on twitter, facebook birthday reminders, messages, wallposts, etc, via email. If you have email overload problems, you probably find this annoying and will most likely disable notifications.

Email is slowly making a shift from conversations to being a data repository of our digital lives. I want to be able to link each piece of data to the right person and build a more complete social graph. We will never realize email’s full potential until we have social mail clients that let us interact with the data in a better way.